Apple today released a new video promoting the Mac primarily targeting students. It has the tagline “Great ideas start here.”
Mac is having a bit of a moment. The MacBook Neo attracts users new to the platform, and the Mac mini and Mac Studio are in high demand around AI innovation.
But Apple is still promoting Macs through ad campaigns, even as it struggles to keep up with demand.
The latest is a new video posted to Apple’s YouTube channel for students. It’s called “Mac Student: A Journey to Great Ideas in College.”
Below is the explanation and subsequent video.
Mac laptops are perfect for college. Whether you’re studying business, engineering, design, or art, get started on your Mac.
In this film, students from all over the world overcome failure to achieve something great.
This video shows students using Macs to brainstorm and problem solve projects.
What do you think of Apple’s latest Mac video? Let us know in the comments.
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